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Insurers using social media to evaluate claims

LA Times published an article about how insurers are searching social networking sites to uncover fraud. (Hat tip to the Kaiser Health News Network).  This is a common enough theme these days, but what is different is that some insurers supposedly are actually making claims decisions based on what they find on social media like Facebook or Myspace.  I'm wondering if insurers subscribe to social medial search services, such as Spokeo.  I find it hard to believe that claims adjusters are separately visiting each social media website to run a variety of searches.

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